SCB Julius Baer recently celebrated the successful conclusion of its exclusive course "The 45 Academia" in 2023, an initiative founded by the firm and centered around the theme of nurturing "Leader of Tomorrow". Designed to nurture future leaders with the vitality and ability to drive positive societal change across all facets, its primary goal is to assist valued clients in crafting sustainable strategies for the seamless generational transfer of wealth. The intensive 12-week self-potential development program, underscores the unwavering confidence and trust that clients place in SCB Julius Baer, as they entrust the bank with the vital task of safeguarding their wealth and ensuring the seamless transition of family assets to the succeeding generation. This mission is aligned with the firm's commitment of "Your Legacy. Our Promise."

The event was graced by the presence of Mr. Kris Chantanotoke (right), Chief Executive Officer, Siam Commercial Bank and Member of the Board of Directors, SCB-Julius Baer Securities Co. Ltd. along with Ms. Lalitphat Toranavikrai (center), Chief Executive Officer of SCB-Julius Baer Securities Co., Ltd., and Mr. Jimmy Lee (left), Member of the Executive Board, Julius Baer Group Ltd. and Head of Asia Pacific, Bank Julius Baer, and Member of the Board of Directors, SCB-Julius Baer Securities Co. Ltd. were honored to attend the event recently.

Mr. Jimmy Lee, Member of the Executive Board, Julius Baer Group Ltd. and Head of Asia Pacific, Bank Julius Baer, and Member of the Board of Directors, SCB-Julius Baer Securities Co. Ltd. “We believe The 45 Academia program equips our next generation of clients with the skills to navigate the future of their family businesses and wealth. We're committed to deepening our existing client relationships and establishing new ones through our Julius Baer next-generation programs globally. In line with Julius Baer’s ethos of 'Creating Value Beyond Wealth', we recognise wealth as a catalyst for positive societal change. As the upcoming generation of business leaders, we aim to uphold and pass on these values. We lead by example, championing these principles for the betterment of future generations. Together, our efforts will cement a legacy that leaves a profound, positive mark on society.”

Mr. Kris Chantanotoke, Siam Commercial Bank, Chief Executive Officer and Member of the Board of Directors, SCB-Julius Baer Securities Co. Ltd. said “Siam Commercial Bank, as a shareholder of SCB Julius Baer, is very pleased that The 45 Academia course has successfully created a community of next-generation business heirs. We would like to express our gratitude to all the sponsors and experts who collaborated in designing a curriculum that addresses the diverse needs of the new generation of business heirs. We sincerely hope that The 45 Academia curriculum will bring lasting impact through conveying knowledge and investment guidelines. Above all, it will be crucial in assisting valued customers in planning the continuity of their family businesses.

Ms. Lalitphat Toranavikrai, the Chief Executive Officer of SCB-Julius Baer Securities Co., Ltd., expressed her satisfaction with the achievements of The 45 Academia course. She remarked, "SCB Julius Baer takes immense pride in shaping the remarkable journey of educating the next generation of business heirs over the past several months. Every participant in the course has demonstrated a profound commitment to inspiring others by sharing their unique perspectives and collaboratively shaping a curriculum that reflects their individual styles. This collective effort not only enhances the course content but also fosters mutual growth and support. Our sincere hope at SCB Julius Baer is that the knowledge, experiences, and friendships cultivated through 'The 45 Academia' will equip future business leaders to make a lasting and positive impact on society across all dimensions."

"The 45 Academia" is designed to prepare the next generation of business successors for the transition into family businesses. It provides a strong foundation in investing across various types of financial assets and products, ensuring a comprehensive grasp of wealth management concepts, including insights into business administration. Additionally, it emphasizes awareness of critical issues such as sustainability and climate change, passion investments, family business succession, and the development of the potential of emerging business heirs. The program also enhances understanding in business disruption and business transformation by drawing from the invaluable experiences of industry-leading CEOs from diverse sectors, providing firsthand insights into emerging trends, opportunities, and the various challenges of today's rapidly changing world.  Moreover, it fosters inspiration and cultivates a growth mindset by encouraging meaningful relationships and networking, thereby contributing to sustainable growth at the core of the next generation.